BiddingForGood Launches Unique Goodometer™
Sets the standard for companies to display their charitable impact
Cambridge, Mass., May 23, 2011 — BiddingForGood, the leading charitable e-commerce platform connecting consumers and marketers to thousands of nonprofit auctions today announced its unique, dynamic Goodometer™, a public display of the tangible impact the company delivers on an hour by hour basis. The company also announced it will license its trademark to any company that would like to create their own "Goodometer™".
Cheryl Kiser, Executive Director of the Social Innovation Lab at Babson College said, "We think that in today's environment, the corporate sector has to go the extra mile in showing the public that they are delivering a positive social impact. We'd like to see every business have a Goodometer™."
"Most companies are making an impact at some tangible level so a tool like the Goodometer™ can showcase that to your customers," CEO, Jon Carson says, "We believe that to be transparent about your ‘goodness' is a powerful statement to your customers and employees."
The BiddingForGood Goodometer™ is now registering at over $160 million raised for schools and charitable causes, increasing at approx. $1 million every 7 days. There have been some jaw dropping items that have led up to these numbers including an autographed 2004 Lance Armstrong Yellow Jersey that sold for $110,000, Santonio Holmes' Reebok 2009 NFL Pro Fade Grip Gloves for $70,000, and a lunch and a flight with Actor/Pilot Harrison Ford that sold for $55,000. And no auction would be complete without an autographed stapler signed by Paris Hilton- that sold for over $4,000.
BiddingForGood has created a robust shopping environment that gives consumers the ability to find unique and everyday items across thousands of charity auctions, often for a deal, always for a good cause. "The Goodometer™ tells our community of shoppers every minute of every day how we are doing and quantifies their impact as they bid on items that support worthy causes", says CEO Jon Carson.
BiddingForGood works with hundreds of nonprofits across the country to help with their fundraising efforts including, Muscular Dystrophy Association, Susan G. Komen Foundation, YMCA, United Way, and the American Red Cross. Money raised on BiddingForGood supports a variety of causes from human services, health and education to the arts and culture. For more information on how BiddingForGood can help nonprofits, please visit BiddingForGood.
BiddingForGood is a charitable e-commerce company that connects fundraisers, shoppers and businesses. Online auctions powered by BiddingForGood have generated over $160 million for nonprofit organizations and schools. Many of the top private and public schools and nonprofits in the country use the BiddingForGood platform. The 330,000+ shoppers in our Bidder Community are buying unique and valuable items across our many auctions- all to support the important organizations and causes they care about. Businesses are unlocking new sources of value while managing their philanthropic outreach and impact, and are discovering unique, powerful ways to reach new customers within our community.