Product Placement Advertising Program
Reach Affluent Consumers with a Guaranteed Marketing ROI Program
Acquire Customers and Build Your Brand
BiddingForGood (cMarket), the nation's leading online auction fundraising service, has created a unique marketing and advertising opportunity for brands to promote products and services and acquire affluent customers while supporting charities across the country.
Since launching our pilot Product Placement Advertising Program in 2007, more and more companies are discovering how specific product and brand placement in fundraising auctions can provide tangible marketing ROI at no risk. This type of promotion has become increasingly popular in a cause-conscious society and is now a powerful vehicle for marketing and advertising - bringing affluent customers to experience your brand and purchase more, while demonstrating your company's social responsibility.
Brands Benefit from our Product Placement Advertising Program
- Acquire highly affluent customers
- Up sell and cross sell opportunities
- Second chance marketing campaigns to losing bidders
- Targeted marketing to consumers in specific regions of the country and/or charity verticals (arts, private schools, health, etc.)
- Gain control of your brand in a marketing rich environment
Products/Services in Fundraising Auctions Include
- Hospitality
- Entertainment
- Travel
- Retail Brands
- Restaurant Groups
- Sports Teams, Arenas & Concert Venues
- Other
Watch how the Product Placement Program Connects Brands to Consumers:
All Industries: Travel Industry:
Learn how one marketer quantified results
>> Get our 2009 White Paper that details the marketing ROI opportunity with online charity auctions and how one marketer quantified results.
Get more information about the program
To contact our Product Placement Program Team, please click here .
