Netroots Nation – Netroots Nation Spring 2010 Auction
Auction Ends: Mar 16, 2010 10:00 PM EDT

Books

"The She Spot: Why Women Are the Market for Changing the World - And How to Reach Them"

Item Number
169
Estimated Value
25 USD
Sold
13 USD to boadicea
Number of Bids
2  -  Bid History

Item Description

 

"Smart, engaging and eminently, useful The She Spot puts its finger on how to score with the key drivers of social change: women." —Arianna Huffington

"Smart, engaging and eminently, useful The She Spot puts its finger on how to score with the key drivers of social change: women." —Arianna Huffington

The She Spot incorporates real-life case studies of marketing campaigns from the corporate world, as well as from non-profit and advocacy organizations, that successfully appealed to women, and offers specific steps and actions organizations can take to communicate with women more effectively.

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Anonymous