Unique Experiences
Lunch with Rick Welday, President, AT&T AdWorks
- Item Number
- 1030
- Estimated Value
- Priceless
- Sold
- 85 USD to jca1259d6
- Number of Bids
- 5 - Bid History
Item Description
Enjoy a private lunch with Rick Welday, President, AT&T AdWorks in New York City or Dallas. Limit 1 person. Rick Welday is President of AT&T AdWorks, the advertising sales division of AT&T EntertainmentGroup (EG). Under Welday's leadership, AT&T AdWorks has generated over $1B+ in annualsales revenue. Welday leads a team that works directly with national brand clients and mediaagencies to develop and execute advanced TV, digital, and cross-screen advertisingcampaigns that reach target audiences across TV, mobile and online. Most recently at AT&T, Welday has held positions leading the Customer Care organization,ATT.com and integration efforts combining the Mobility and Wired businesses.In a prior role, he served as the Chief Marketing Officer for AT&T's consumer segment, withresponsibility for all marketing of consumer phone, broadband and television service including thelaunch of AT&T U-verseService. He also served as Senior Vice President, Sales for AT&T Yellow Pagesand Internet Yellow Page services, and has alsoheld senior roles in advertising and network services. During his 26-year career with AT&T (previously SBC and Southwestern Bell), Welday has held avariety of other positions with the company, including two international assignments in Mexicoand Switzerland. He worked to improve customer service with Telmex while living in Mexico City.He later served as President of the AT&T business in Switzerland, then the largest mobilecompetitor to Swisscom. Welday is a strong voicewithin theadvertising and media industry. He serves as a board member for the Interactive Advertising Bureau (IAB), Video Advertising Bureau (VAB) and NationalAssociation of Broadcasters (NAB) Digital. Welday graduated from Baylor University in 1990 with a double major in Finance and Management. He and his wife, also a Baylor graduate, live in Dallas with their two children. He hasbeen active in church, Young Life, and H.I.S. Bridge Builders. Welday has served on a variety ofboards and committees in communities he has lived, including the Arthritis Foundation, UnitedWay and the Baylor Business School.
Donated By:
Jonathan Able
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