Massachusetts Broadcasters Hall of Fame – The Massachusetts Broadcasters Hall of Fame 2017 "Celebrity" Fundraising Auction
Auction Ends: Apr 30, 2017 10:00 PM EDT

Unique Experiences

VIP Behind the Scenes Tour for Four (4) of NBC's "TODAY"

Item Number
151
Estimated Value
Priceless
Sold
340 USD to charding
Number of Bids
11  -  Bid History

Item Description

VIP Behind the Scenes Tour for Four (4) of NBC's "TODAY" 

NBC’s TODAY is the news program that informs, entertains, inspires and sets the agenda each morning for viewers across America. Airing live from 7 am to 11 am ET, TODAY reaches more than 5 million people every day through its broadcast, and millions more through TODAY.com, the TODAY app, and social media platforms.

Now, if you're the high bidder, you and three of your guests can enjoy a VIP Behind-the-Scenes tour of the TODAY show.

NBC News pioneered the morning news program when it launched TODAY in 1952 with Dave Garroway as host. The live broadcast provides the latest in domestic and international news, weather reports, and interviews with newsmakers from the worlds of politics, business, media, entertainment and sports.

After more than 48 years of the standard two-hour format, the third hour of TODAY was launched in October of 2000, followed by the fourth hour in September 2007, making TODAY the only four-hour national morning show broadcast.

In June 1994, TODAY moved from its longtime home at New York’s 30 Rockefeller Plaza to a stunning new site next door: NBC News’ glass-walled, ground-floor production facility at the corner of 49th Street and Rockefeller Plaza. The facility brings to mind the TODAY of the early 1950s, which also had its studio windows facing the streets of New York City. The three-story, 18,000-square-foot home of TODAY now attracts thousands of visitors each year to peer into its windows and become part of TODAY’s broadcast.

Since the program’s premiere broadcast on January 14, 1952, TODAY’s hallmark has been its ability to revise an entire edition to bring viewers breaking news as it happens. TODAY delivered immediate coverage of such news events as the devastating earthquake in Haiti, Hurricane Katrina and its aftermath, the tsunami that wreaked havoc in a dozen Asian nations, and the September 11 terrorist attacks.

Visit TODAY on the plaza!

Contributed to the Massachusetts Broadcasters Hall of Fame auction by NBC Boston, Mike St. Peter,  President of NBC Boston, New England Cable News (necn), and Telemundo Boston.