The Ritz-Carlton, Laguna Niguel – Annual Holiday Surfboard Auction - A Benefit for Surfers Healing
Auction Ends: Dec 31, 2022 11:59 PM PST


Robert August

Item Number
Leading Bid
$3,400 USD
Number of Bids
26  -  Bid History

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Item Description

Robert Alan August was born in Hermosa Beach in 1945 and grew up just down the California coast in Seal Beach. His father, Orral "Blackie" August, was a surfer and a lifeguard at nearby Redondo Beach and of the first surfers to ride its waves. Blackie had Robert surfing at the age of six on the nice breakers at Seal Beach. A natural goofy-footer, Robert quickly developed the smooth, relaxed style that allowed him to become a successful contest surfer at a young age. He finished fourth in the men's division of the 1963 West Coast Championships and third in the '64 U.S. Invitational. Filmmaker Bruce Brown chose 19-year-old Robert August to travel the world in search of the perfect wave while filming the famed movie ?The Endless Summer?.

In 1965, August worked for Jacobs Surfboards in Hermosa Beach, before becoming a freelance shaper in late 1966 shaping for Overlin, Petrillo, Plastic Fantastic, South Shore, Harbour, Chuck Dent and anyone else who needed him through the late 60?s and into the 70?s. In 1974, he launched the first Robert August Surf Shop in Fullerton, California and then added another location on Main Street Huntington Beach in 1976. Stocked with shortboards because of their popularity at the time, Robert was still a longboarder at heart. "In the '70s, you couldn't even find a longboard blank. I knew I wanted one, but I didn't know if they would sell. Finally, I made five of 'em and everyone came in the shop going, wow-- a longboard!" Robert welcomed the longboard renaissance that began in the '80s, and by 2000 Robert August Surf Company was producing thousands of boards a year. Robert resides in Costa Rica, where he shapes and lives the good life.

The board is titled ?What I Ride?.

Item Special Note

Payment will be processed post-contest and winner will be contacted by the resort. 


Packing, shipping, and handling are not included. Boards can be picked up at The Ritz-Carlton, Laguna Niguel or the purchaser can arrange for shipping. Boards will be available for pick-up and shipping after Monday, January 2, 2023. Boards must be picked up no later than Tuesday, January 31, 2023.