Business Conferences
2008 Annual Conference for Catalog and Multichannel Merchants (ACCM)
- Item Number
- 057A
- Estimated Value
- 1000 USD
- Sold
- 450 USD to rjbalisdell
- Number of Bids
- 6 - Bid History
Item Description
Co-presented by: Penton Media and Direct Marketing Association, Inc.
This conference serves Catalog, Internet & Multichannel Merchants.
Whether you sell to consumers or businesses, whether you are big or small, or whether you are a traditional catalog company, a brick-and-mortar store, or a Web merchant, business models are changing at lightning speed. Marketing channels, customer demands, merchandising, and branding strategies and tactics have never been so complex.
Maximizing and optimizing the catalog, Internet, and all your marketing channels, for instance, is a huge challenge. Customers and prospects are demanding control over what, where, and how they order goods.
Developing a clear brand position and message is also vital, so customers and prospects understand what to expect from you, and why they should shop from you instead of your competition. And, the postal, email, remote sales tax collection, telemarketing, and other pressing political issues facing the industry only add to the complexity of doing business and growing profits.
Come and learn how to do all these things! Network with thousands of merchants, see hundreds of resources in the exhibit hall, and take advantage of over 100 educational sessions.
You'll learn the best strategies to acquire customers, and how to retain and grow your current customer base!
Location - Gaylord Palms Resort in Orlando, Florida
Dates - May 19-21, 2008
Donated By:
Penton Media and Direct Marketing Association, Inc.
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