In-House Training
2-Day How to Improve Your Creative with Ashleigh Groce Sawdon
- Item Number
- 019A
- Estimated Value
- 26000 USD
- Opening Bid
- 6000 USD
Item Description
In two power-packed days your team will master the art and science of improved creative work. This workshop session not only reveals time tested secrets to improved results, it includes a hands-on workshop case to put those skills into action.
* Learn how to get the creative you need and want to improve your results
* Get new tools to insure your creative is on strategy and on target
* Understand what to test and how to avoid the pitfalls of poor testing
* Master the skills to be a better judge of creative
Whether your creative team is in house or you work with an agency, these keys to success are critical for your team. If your response rates are not what you'd expected, if you need stronger leadership for your creative team, if you're not sure you're testing and rolling out the right things, this hands-on seminar is for your company.
Ashleigh Groce Sawdon, your seminar leader, has over 20 years on both the agency and client sides of the business. With experience in financial services, travel, packaged goods, pharmaceutical, manufacturing, automotive, retail, high-tech,and non profit direct marketing, Ashleigh brings a wealth of critical skills and insights to improving your creative product. She has led teams and clients at Leo Burnett, Foote Cone and Belding, and Epsilon . A lively speaker, she leads seminars and workshops for the DMA and for other clients across the U.S., Europe, Asia, Africa, and Australia. Put her experience and passion to work for your team.
Donated By:
The APG Group, Inc.
Direct Marketing Educational Foundation stores data...
Your support matters, so Direct Marketing Educational Foundation would like to use your information to keep in touch about things that may matter to you. If you choose to hear from Direct Marketing Educational Foundation, we may contact you in the future about our ongoing efforts.
Your privacy is important to us, so Direct Marketing Educational Foundation will keep your personal data secure and Direct Marketing Educational Foundation will not use it for marketing communications which you have not agreed to receive. At any time, you may withdraw consent by emailing Privacy@frontstream.com or by contacting our Privacy Officer. Please see our Privacy Policy found here PrivacyPolicy.