Direct Marketing Educational Foundation – Direct Marketers Gone Wild Auction for Education
Auction Ends: Oct 16, 2007 06:00 PM EDT

In-House Training

The DMA Basic Institute 1-day Seminar with Beth Smith

The DMA Basic Institute 1-day Seminar with Beth Smith

Item Number
075A
Estimated Value
21000 USD
Opening Bid
5000 USD

Item Description

This 1-day version of DMA's popular seminar will be conducted by Beth Smith, Educational Director, DMA's Direct Marketing Institute, and Co-owner, Smith Browning Direct. Beth will cover: understanding the difference between advertising and direct marketing, avoiding common and costly mistakes, the most effective offers, and understanding lists. She will also provide a creative and copywriting critique for attendees. Includes seminar instructor, notebooks for 30 attendees, and travel expenses.

 

Item Special Note

Maximum: 30 participants.

Valid only in Continental US.